Luck or Strategy? How Top Agents Create Their Own Fortune🍀💡

Happy St. Patrick’s Day! 🍀 Today’s all about luck—finding four-leaf clovers, chasing rainbows, and hoping for a pot of gold. But in real estate, is success really about luck? Or is it something you create? The truth is, top agents don’t sit around waiting for fortune to find them. They build momentum, stack small wins, and stay ready for opportunity. This week, let’s break down how you can make your own luck—no leprechauns required. 💰

Fun fact: On St. Patrick’s Day, homeowners and real estate agents might just have the luck of the Irish on their side! Studies have shown that homes with green doors sell for an average of $5,000 more than similar homes with other door colors. So, if you’re looking to add a little extra value before selling, a fresh coat of green paint might be your pot of gold! 🍀🏡

Is Luck Real in Real Estate?
How Top Agents Create Their Own Fortune

It’s the one day of the year where everyone is talking about luck—finding four-leaf clovers, chasing rainbows, and hoping for a pot of gold at the end. But in real estate, does luck really play a role? 🤔

FROM YOUR INBOX COACH
Zillow? Nah. TikTok Runs the Show. ⚡📱

Where do first-time Gen Z homebuyers go for real estate advice?
❌ Not Zillow.
✅ TikTok.

Not shocked. These are the same people who trust TikTok more than doctors (33% do, seriously).

What this means for YOU:
📹 Your next buyer might be watching you explain mortgage points in a 60-second video—not scrolling your website.
🔥 If you're not dropping tips, behind-the-scenes takes, and myth-busting content, you're losing deals. Period.
💡 Bonus fun fact: Social media searches just passed Google searches. Your captions and hashtags? They’re your new SEO. Use them wisely.

Are you actually showing up where your next clients are? Or are you just hoping they find you?

QUOTE OF THE WEEK

MARK YOUR CALENDARS
From Click To Close on April 3rd!

Learn the secrets top agents use to overcome objections and close more deals with confidence. In this free 60-minute training, Joe Marcoux and Galel Fajardo will share actionable strategies that help agents stand out, gain trust, and turn hesitant prospects into happy clients.

🔹 The #1 Objection-Handling Formula to win over skeptical buyers and sellers
🔹 Proven techniques to add 1-2 extra deals to your monthly pipeline
🔹 How to build unshakeable confidence and become the go-to agent in your market

THIS WEEK’S TIP
Helping Clients Visualize Their Dream Property

One of the biggest challenges in real estate—especially with land or properties that have potential for development—is helping buyers see the possibilities. Many buyers struggle to imagine what a piece of land could become, and that hesitation can be the difference between an interested buyer and a solid offer. 

Recently, I had a listing: a home on 65 acres of land. A potential buyer loved the space but wasn’t sure how it would work for her needs. She envisioned a barndominium and a horse arena but had trouble picturing it on the property. Instead of just telling her, “Yes, that could work,” I took it a step further.

FINAL THOUGHT

Luck isn’t magic—it’s momentum. The agents who consistently win aren’t waiting for the right moment, the perfect market, or a lucky break. They’re putting in the reps, making the calls, and stacking small wins that turn into big opportunities.

So, while others are out looking for four-leaf clovers, go create your own fortune. Because in real estate, the harder you work, the luckier you get. 🍀💰

IN CASE YOU MISSED IT

Inside this group, you’ll get:
✅ Quick & effective workouts that fit your lifestyle
✅ Nutrition tips to fuel your success
✅ Daily motivation & accountability to keep you pushing forward
✅ Expert insights from my trainer and me

Success in fitness—just like in life and business—comes from consistent effort. The work you put in today will pay off tomorrow. No shortcuts, just real results. Ready to take that next step? 💪

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