What Agents Get Wrong About Email (And What to Send Instead)💭

Most real estate agents treat email like an afterthought—until they need a favor, a buyer, or a referral. That’s backwards. In this week’s edition 📬, I’m showing you how to turn email into your #1 marketing advantage with 7 proven content types (plus a simple framework to keep readers hooked). You’ll also get a 4-part post-close nurture flow to drive repeat business and reviews—most agents drop the ball here. Oh, and Pinterest? It just added 17 million monthly users 📈. Are you leveraging it for your business? Cast your vote in the poll below. Let’s dive in and sharpen every part of your communication game. ✍️

RANDOM THINGS OF INTEREST

Stat of the Day: Pinterest added 17 million more monthly active users in Q1, up to 570 million

FROM YOUR INBOX COACH
Stop Sending Boring Emails – Do This Instead

Stop sending boring emails! 🚫 Spice it up with educational content, customer stories, and exclusive offers to keep your audience engaged. 💥 Ready to take your emails to the next level? Hit reply and let’s get started! 📧

QUOTE OF THE WEEK

THIS WEEK’S TIP
Every line of your copy has one job… Get them to read the next line!

Every line in your email needs one job: to get them to read the next. 📝 Start strong with a hook that sparks curiosity, keep it short and punchy, and build a flow that teases and delivers. 🔑 Wrap it up with a clear call-to-action that moves them toward the next step. 🚀 Master this, and you’ll capture more attention, replies, and deals. 💼

HELP FOR CLOSERS
Most Agents Ghost Their Clients After Closing. Don’t Be Most Agents

Most agents disappear after closing—but that’s when real loyalty is built. 💡 A simple post-close email flow keeps you top of mind and turns clients into lifelong fans. 🚀 Don’t ghost your clients—guide them. 🏡

COACHING TIP
You’re Not a Winger. You’re a Pro. Act Like It.

Too many agents are winging it—and it shows. 💥 When deals fall apart and confidence crumbles, it’s often because there was no real preparation behind the scenes. 📉 Professionals don’t rely on hope or vibes—they prepare, practice, and lead with purpose. 🧠📋 If you want consistent results and lasting credibility, it’s time to stop winging it and start showing up like the pro you claim to be! 🚀

IN CASE YOU MISSED IT

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